NeonCRM is a connected, multi-channel, cloud-based CRM database for nonprofits. What does this mean to my organization?
Most organizations and nonprofits have between three and five databases; more significantly, these data sources do not communicate with each other. This makes it near impossible for nonprofits or association to see the larger picture of what any donor, member, organization, individual, or volunteer means to their organization. When was the last time the donor donated and how much? Did they attend your last three fundraising events with their spouse last year? How long have they been a member of the association? Which web, email, and print campaigns did they respond to? What was the last staff contact with this person? Did they open the last email you sent? How can any organization or nonprofit make use of all of this great information if the information is not connected and reportable in one CRM system? Giving your staff the tools to easily comprehend constituent behavior efficiently and effectively is vital to providing insight in how best to interact with and solicit your constituents.
NeonCRM was created in 2004 to be the most comprehensive, user-friendly, cloud-based CRM database for nonprofits.
Connected Donors/Members/Attendees
Making your donors and members feel connected to your organization is vital to increasing their giving and support. When a donor or member becomes more than just a name, they feel connected, and they become more active. They donate more, attend more events, bring colleagues to join, share emails, promote your activities on social networks, create peer-to-peer fundraising pages, and help your nonprofit grow. The more information you can collect about your constituents in one place, the more you can speak to them as a real person.
